Startup funding strategies for 2023
With data, experience and insights gained from £1.3B+ raised on SeedLegals, we’ve curated these top three funding strate...
Which is right for my raise?
For the vast majority of rounds that close on SeedLegals, the seed round product is the most appropriate product to choose. The simple explanation is that our seed round offers a far more comprehensive set of key deal terms than what is available within our bootstrap round and nearly all investors familiar with venture capital investments will want to see at least some of these additional terms included.
The bootstrap round is generally only to be used by customers who are receiving investment from their friends, family members, or otherwise investors who are not particularly concerned with the commercial nuances of venture capital deal terms and really just want something formal to show a transaction has been made
What additional terms are included in our seed round?
Here is a brief list of terms that external investors will likely want to see in your funding round (there are many more available that are not listed), and that are only available in our seed round product:
Only raise a Bootstrap round if you’re raising from friends and family
When SeedLegals began, we only had the seed round. There was no “bootstrap” round product. This is because our belief was (and still is) that you should start as you mean to go on by setting up your articles and your shareholders’ agreement properly and have proper deal terms in place, so that you are well placed heading into your next funding round.
However, there was a small portion of our customer base who were approaching us to help them close rounds where their uncle or their rich friends wanted to chuck them some money and no one involved cared too much about the deal documentation, all they wanted was something concrete in place to facilitate the transaction. These were small rounds of roughly £20k-£50k and the customer was confident that after these investors received their share certificates, that would be the last they heard from them.
In response we created the bootstrap product to fill that need. It was supposed to be quick and easy but really should only stand as an interim agreement before a company closes their first ‘proper’ round with external investors.
What’s Included in the Bootstrap Product?
In summary, with our bootstrap round product you can:
It is the most lightweight document on the market that is still fit-for-purpose for accepting investment, but does not include many terms that are typical to venture capital deals.
The bootstrap round is only for rounds where your investors are either your friends, or family members. If you have any external/professional investors, you should choose the seed round package.
If you are unsure which round is right for you, please get in touch with us on our live chat and we can jump on a call with you to understand what product suits your needs best.