Kirsty is a Principal Investor at JamJar Investments, a VC firm that loves, helps and invests in early-stage consumer companies. Led by four partners including the founders of Innocent Drinks, JamJar backs exceptional founding teams to help them create, nurture and scale challenger brands across Europe. Their portfolio includes Deliveroo, Tails.com, Skin+Me, Wild and Tony’s Chocolonely.
