About us
SeedLegals automates the legals startups and small businesses need, dramatically cutting down the time and expense companies used to spend with traditional lawyers and accountants. Create team contracts, manage your cap table, raise funding, set up your employee share option schemes and more. Over 50,000 startups and investors use SeedLegals in the UK, France, Ireland, Singapore and Hong Kong.
50,000+
startups and investors on SeedLegals
US$1.5B+
raised on SeedLegals
30
funding rounds a week opened on SeedLegals
Our story
SeedLegals was founded by serial entrepreneur Anthony Rose and serial angel investor Laurent Laffy who met at a party in Rome. They'd both had enough of paying insane amounts of money to lawyers for the same legal documents at every funding round, and funding rounds taking months to negotiate and close. They decided to change it.
Fast forward 6 months and SeedLegals launched as the world’s first platform that lets founders and investors easily create, negotiate and sign all the legal agreements they need to do a funding round. In less than 3 years, SeedLegals is now the largest closer of funding rounds in the UK.
SeedLegals expanded to France in 2020 then Ireland in mid-2021. SeedLegals is now live in Asia-Pacific starting with Singapore and Hong Kong.
Our Founders
Anthony Rose
Founder & CEO
Serial entrepreneur and ‘The man behind BBC iPlayer’; Anthony has founded and sold multiple startups.
Laurent Laffy
Founder & Executive Chairman
Serial angel investor and VC; Laurent's portfolio of 40+ startups includes Lastminute, Secret Escapes and Graze.
Our Global Leadership Team
Anthony Drogon
Founder & CTO
Full-stack developer; Anthony was previously Head of Development at SmartJog and Arkena.
Julien Seligmann
CCO & Head of International
Entrepreneur and business angel. Julien founded SmartJog and held executive positions at Globecast, TDF and Eutelsat.
Toby McCrindle
Chief Legal Officer
Experienced technology and scale-up lawyer. Toby spent seven years at Allen & Overy LLP and has built award winning in-house legal teams.
Vanessa Kirby
Head of Design
Seasoned leader of international UX & service design teams; passionate advocate of insight-driven user-centered design.
Proudly backed by
Awards and accolades
Best New Entrant to the Angel Ecosystem
2018
Top 100 Disruptive Brands
2017
Growth Startup of the Year
2019
Rising Stars Winner
2019
Best Legal Team for Early Stage Deals
2019
Best Fintech Startup
2017
Industry Game Changer
2019
We’ve helped over 50,000 startups
From food to FinTech and beyond, join thousands of startups who use SeedLegals to start, raise and grow faster.
More customer stories
![Louise Doherty]()
The reality is you’re on a journey; fundraising is so much about the narrative. SeedLegals allows you to tell the right story at the right time with the right legal documents for different types of investors.
Louise Doherty
Founder & CEO, Yoller
![Qure]()
SeedLegals held our hand through complex investor negotiations and even picked up on some errors produced by our previous lawyers which were a well-known City law firm!
Alex Templeton
Founder & CEO, Qured
![Pluto]()
One of the great things about SeedLegals is that it is designed to be appropriate for the round and the stage of the business. They keep it simple. It feels like they really understand that.
Alex Rainey
Co-founder & CEO, Pluto
![Pluto 2]()
![Thefamily]()
How do I get all the businesses I invest in to use SeedLegals?
Alexander Wyndham
Angel Investor , The Family
![Darren Trimit]()
It's easy to forget about the legal side of things but SeedLegals make things really easy to understand. The team at SeedLegals are truly amazing.
Darren Tenkorang
Founder, TRIM-IT
![Trim It]()
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There’s an opportunity to reach a specialist advisor via chat, phone and email to check in on anything. The SeedLegals team were extremely responsive – really amazing.
Emilie Vanpoperinghe
Co-Founder, OddBox
![Oddbox Logo]()
