Former journalist Priscilla Pollara shares how her startup, Top Trick, helps founders master PR, making it simple, affordable and effective for early-stage businesses.<\/p>\n","protected":false},"author":194,"featured_media":423898,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[141,157,158],"tags":[],"event_tags":[],"class_list":["post-424195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-us","category-videos","category-founder-interviews-us"],"acf":{"post_content_width":"default","post_content":[{"acf_fc_layout":"text","text":"
For many founders, building a great product is only half the battle. The other half is making sure the right people hear about it. Without a clear story or media presence, even the best ideas can go unnoticed.<\/p>\n
Enter Priscilla Pollara<\/a>, a former BBC journalist turned PR strategist and founder of Top Trick<\/a>. She helps entrepreneurs cut through the noise by crafting compelling brand narratives, targeting the right channels and making press coverage achievable for startups without big budgets.<\/p>\n In this conversation with Anthony Rose<\/a><\/strong>, Priscilla shares insider tips on how founders can take control of their own PR, avoid common pitfalls and create messaging that turns curiosity into customers.