--- title: "Turning a painful AI process into a perfect plan with Pretty Prompt" id: "425847" type: "post" slug: "founder-interview-pretty-prompt" published_at: "2025-10-22T15:49:33+00:00" modified_at: "2025-10-22T16:49:33+00:00" url: "https://seedlegals.com/resources/founder-interview-pretty-prompt/" markdown_url: "https://seedlegals.com/resources/founder-interview-pretty-prompt.md" excerpt: "Ilai Szpiezak, founder of Pretty Prompt, pinpoints the problems in the AI prompting process and reimagines it as a perfectly simple project." taxonomy_category: - "Founder Interviews" - "Video Zone" --- 2 min read Expert reviewed This article has been fact-checked by a SeedLegals subject matter expert. [Meet our experts](https://seedlegals.com/authors-and-experts/) and learn more about our review process and quality assurance in our [editorial policy](https://seedlegals.com/editorial-policy/) . # Turning a painful AI process into a perfect plan with Pretty Prompt Published: Oct 22, 2025 Contents [Key takeaways](#key-takeaways) [Anthony Rose (Co-Founder & CEO)Anthony RoseCo-Founder and CEO](https://seedlegals.com/resources/author/anthony/) Are you sick of typing quick, vague prompts into AI tools like ChatGPT or Gemini – and then spending ages refining the back-and-forth? We all know it’s inefficient and frustrating and it often leaves our great ideas buried under weak instructions. Founded by [Ilai Szpiezak](https://www.linkedin.com/in/ilaiszp/?originalSubdomain=uk) , [Pretty Prompt](https://www.pretty-prompt.com/) is a Chrome extension that works like “Grammarly for prompts”. It rewrites your inputs into clear, structured, best-practice instructions that trigger stronger AI outputs. With features like an *Improve* option, a *Refine* mode that asks clarifying questions, and a built-in *Prompt Library*, it’s already helping more than 6,000 users get more value from their AI tools. In this Founder Interview, SeedLegals CEO [Anthony Rose](https://seedlegals.com/resources/author/anthony/?nr=1) chats with Ilai about spotting product-market fit in just seven weeks, building a tool that creators are organically promoting on TikTok, and why the next big challenge is keeping up with feature requests as demand surges ## **Key takeaways** ### **The problem with AI prompts** - Most people type short, vague prompts like “help me write a LinkedIn post,” which rarely deliver the output they want. - This forces a time-consuming back-and-forth with tools like ChatGPT, Gemini, or Claude until the user gets something useful. - Without prompt engineering knowledge, it’s easy to miss out on the full potential of AI. ### **Pretty Prompt’s solution** - Pretty Prompt is a Chrome extension that optimises inputs for the best AI outcomes. - It offers two modes: *Improve* (automatic rephrasing using prompt-engineering best practices) and *Refine* (asking targeted clarifying questions). - The *Prompt Library* lets users save their favourite prompts directly in the extension, making them easy to reuse without spreadsheets or Notion files. ### **Traction and growth** - Launched just seven weeks ago, Pretty Prompt already has an impressive user base, including professionals at LinkedIn, Wix, Upwork, and more. - The tool has spread organically, with users even making TikTok videos showcasing it – prompting Ilai and his team to pivot and double down. - With a surge in feature requests, feedback, and bugs to fix, the team is feeling the unmistakable pull of product-market fit and preparing for rapid growth ##### SeedLegals events ### Connect with fascinating founders Sign up to our newsletter and get the best of SeedLegals events delivered directly to your inbox. By subscribing, you agree to receive information from SeedLegals. You can unsubscribe anytime. View our [privacy policy](/privacy-policy/) ## Related posts [2 min readHindered by hundreds of applications: ReechOut addresses the hassle of the hiring processHassan Ahmed, founder of ReechOut, reverse engineers the AI problem that’s been afflicting the hiring process… and it’s ... Anthony Rose](https://seedlegals.com/resources/founder-interview-reechout/) [2 min readHiring for growth stage companiesJoin SeedLegals CEO Anthony Rose and Beacon Talent founder, David Berk, to learn how to stop burning cash on the wrong r... Anthony Rose](https://seedlegals.com/resources/beacon-talent-founder-interview/) [2 min readBuilding an AI-first startup – where to start and what to changeBecoming an AI-first startup isn’t about adding features – it’s about rethinking how your business operates. In this web... Anthony Rose](https://seedlegals.com/resources/ai-first-startup/)