{"id":18398,"date":"2019-02-01T12:15:56","date_gmt":"2019-02-01T12:15:56","guid":{"rendered":"https:\/\/seedlegals.com\/resources\/parcelpet-funding-round\/"},"modified":"2019-02-01T12:15:56","modified_gmt":"2019-02-01T12:15:56","slug":"parcelpet-funding-round","status":"publish","type":"post","link":"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/","title":{"rendered":"ParcelPet &#8211; the repeat pet food delivery service"},"content":{"rendered":"<p>We caught up with Mark<br \/>\nPratt, founder of <a href=\"https:\/\/www.parcelpet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-rt-link-type=\"external\">ParcelPet<\/a>, the subscription box service aiming to keep UK pets healthy, one parcel at a time. ParcelPet&#8217;s founders Mark and Nicky, recently closed their first round, ingeniously raising funding by leveraging their Linkedin contact base.<\/p>\n<h3><strong>Q: What does your company do?<\/strong><\/h3>\n<p>A: Parcelpet is all about making pet owners lives easier through a bespoke food delivery subscription. Not only that, but we put pet nutrition at the forefront of our mission, meaning that our food is full of goodness and free from nasties. It\u2019s a win win for both pet and parent!<\/p>\n<h3><strong>Q: What made you start your company &#8211; was it a personal passion, or a problem you identified, or a market opportunity?<\/strong><\/h3>\n<p>A: All 3. It\u2019s all well and good having a passion, but there needs to be a market for it. The subscription trend was our market opportunity, the problem we identified was dog and cat owners running out of pet food. All of this meant that our passion could be a reality.<\/p>\n<h3>Q: <strong>How did you find your investors, and were they angels or VCs?<\/strong><\/h3>\n<p>A: We\u2019ve found investors through both mine and my co-founder Nicky\u2019s personal connections on LinkedIn.<\/p>\n<h3><strong>Q: Do you think your investors invested in the idea, the product, the founders, or the team?<\/strong><\/h3>\n<p>A: I think that it was a combination of both myself &amp; Nicky as well as the product. Subscription services are an upward trend and catering to pet owners needs makes it a fool proof product.<\/p>\n<h3><strong>Q: Any advice for the perfect pitch deck?<\/strong><\/h3>\n<p>A: It\u2019s all about professional presentation. Without this, you won\u2019t seal the deal. You need people to believe in you and the rest will follow.<\/p>\n<h3><strong>Q: <\/strong><strong>If there were three things you could tell a founder looking to do their round, what would they be?<\/strong><\/h3>\n<p>A: Tip no 1: SEIS\/EIS makes it virtually no risk for investors<\/p>\n<p>Tip no 2: Dedicate time daily to manage your round as a project<\/p>\n<p>Tip no 3: Be transparent about risks and weaknesses. It is far better for you to highlight them that someone else. Being able to identify risks and weaknesses indicates a thorough knowledge and people will therefore take you more seriously.<\/p>\n<h3><strong>Q: <\/strong><strong>What&#8217;s next on the horizon?<\/strong><\/h3>\n<p>A: Growth. We\u2019ve been laying down the groundwork and we\u2019re ready to ramp up our customer numbers before our next round of funding.<\/p>\n<p>\u200d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An interview with Mark Pratt, founder of ParcelPet, the subscription box service aiming to keep UK pets healthy, one parcel at a time.<\/p>\n","protected":false},"author":2,"featured_media":11005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[107],"tags":[],"event_tags":[],"class_list":["post-18398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-founder-stories-ie"],"acf":{"hero_image":1313,"post_content":[{"acf_fc_layout":"text","text":"<p>We caught up with Mark<br \/>\nPratt, founder of <a href=\"https:\/\/www.parcelpet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-rt-link-type=\"external\">ParcelPet<\/a>, the subscription box service aiming to keep UK pets healthy, one parcel at a time. ParcelPet&#8217;s founders Mark and Nicky, recently closed their first round, ingeniously raising funding by leveraging their Linkedin contact base.<\/p>\n<h3><strong>Q: What does your company do?<\/strong><\/h3>\n<p>A: Parcelpet is all about making pet owners lives easier through a bespoke food delivery subscription. Not only that, but we put pet nutrition at the forefront of our mission, meaning that our food is full of goodness and free from nasties. It\u2019s a win win for both pet and parent!<\/p>\n<h3><strong>Q: What made you start your company &#8211; was it a personal passion, or a problem you identified, or a market opportunity?<\/strong><\/h3>\n<p>A: All 3. It\u2019s all well and good having a passion, but there needs to be a market for it. The subscription trend was our market opportunity, the problem we identified was dog and cat owners running out of pet food. All of this meant that our passion could be a reality.<\/p>\n<h3>Q: <strong>How did you find your investors, and were they angels or VCs?<\/strong><\/h3>\n<p>A: We\u2019ve found investors through both mine and my co-founder Nicky\u2019s personal connections on LinkedIn.<\/p>\n<h3><strong>Q: Do you think your investors invested in the idea, the product, the founders, or the team?<\/strong><\/h3>\n<p>A: I think that it was a combination of both myself &amp; Nicky as well as the product. Subscription services are an upward trend and catering to pet owners needs makes it a fool proof product.<\/p>\n<h3><strong>Q: Any advice for the perfect pitch deck?<\/strong><\/h3>\n<p>A: It\u2019s all about professional presentation. Without this, you won\u2019t seal the deal. You need people to believe in you and the rest will follow.<\/p>\n<h3><strong>Q: <\/strong><strong>If there were three things you could tell a founder looking to do their round, what would they be?<\/strong><\/h3>\n<p>A: Tip no 1: SEIS\/EIS makes it virtually no risk for investors<\/p>\n<p>Tip no 2: Dedicate time daily to manage your round as a project<\/p>\n<p>Tip no 3: Be transparent about risks and weaknesses. It is far better for you to highlight them that someone else. Being able to identify risks and weaknesses indicates a thorough knowledge and people will therefore take you more seriously.<\/p>\n<h3><strong>Q: <\/strong><strong>What&#8217;s next on the horizon?<\/strong><\/h3>\n<p>A: Growth. We\u2019ve been laying down the groundwork and we\u2019re ready to ramp up our customer numbers before our next round of funding.<\/p>\n<p>\u200d<\/p>\n"}]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interview: Mark Pratt, Founder of ParcelPet | SeedLegals<\/title>\n<meta name=\"description\" content=\"An interview with Mark Pratt, founder of ParcelPet, the subscription box service aiming to keep UK pets healthy, one parcel at a time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interview: Mark Pratt, Founder of ParcelPet | SeedLegals\" \/>\n<meta property=\"og:description\" content=\"An interview with Mark Pratt, founder of ParcelPet, the subscription box service aiming to keep UK pets healthy, one parcel at a time.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/\" \/>\n<meta property=\"og:site_name\" content=\"SeedLegals\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/seedlegals\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-01T12:15:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seedlegals.com\/wp-content\/uploads\/2019\/10\/5b1907465c440254ce8ca879_ParcelPet.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Noelle Baquiche\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/NoelleBaquiche\" \/>\n<meta name=\"twitter:site\" content=\"@seedlegals\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Noelle Baquiche\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Interview: Mark Pratt, Founder of ParcelPet | SeedLegals","description":"An interview with Mark Pratt, founder of ParcelPet, the subscription box service aiming to keep UK pets healthy, one parcel at a time.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/","og_type":"article","og_title":"Interview: Mark Pratt, Founder of ParcelPet | SeedLegals","og_description":"An interview with Mark Pratt, founder of ParcelPet, the subscription box service aiming to keep UK pets healthy, one parcel at a time.","og_url":"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/","og_site_name":"SeedLegals","article_publisher":"https:\/\/www.facebook.com\/seedlegals\/","article_published_time":"2019-02-01T12:15:56+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/seedlegals.com\/wp-content\/uploads\/2019\/10\/5b1907465c440254ce8ca879_ParcelPet.jpg","type":"image\/jpeg"}],"author":"Noelle Baquiche","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/NoelleBaquiche","twitter_site":"@seedlegals","twitter_misc":{"Written by":"Noelle Baquiche","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/#article","isPartOf":{"@id":"https:\/\/seedlegals.com\/ie\/resources\/parcelpet-funding-round\/"},"author":{"name":"Noelle Baquiche","@id":"https:\/\/seedlegals.com\/ie\/#\/schema\/person\/a0eb2d5a32c16c36bc107f6929f01315"},"headline":"ParcelPet &#8211; 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