{"id":16696,"date":"2019-11-01T13:31:27","date_gmt":"2019-11-01T13:31:27","guid":{"rendered":"https:\/\/seedlegals.com\/customers\/grapevine-the-travel-app-for-discerning-voyagers\/"},"modified":"2023-04-26T12:19:55","modified_gmt":"2023-04-26T11:19:55","slug":"grapevine-the-travel-app-for-discerning-voyagers","status":"publish","type":"customers","link":"https:\/\/seedlegals.com\/ie\/customers\/grapevine-the-travel-app-for-discerning-voyagers\/","title":{"rendered":"Grapevine, the travel app for discerning voyagers"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Google is overwhelmingly noisy when it comes to travel recommendations; it really has no sense of taste at all. One size does not fit all, especially when it comes to travel. Researching for a city break, you are most likely to come across hotel booking sites and cliched visitor attractions, while all the good stuff is buried deep. This is no use for people who want to get away from all that noise, to enjoy an original travel experience \u2013 and to land in that destination prepared with all the best recommendations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The average person now spends an incredible 10 hours online and visits 38 websites in planning a\u00a0simple trip. 80% of that time is wasted trying to find the right content, according to <\/span><a href=\"https:\/\/www.linkedin.com\/in\/jack-dow-2a306126\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Jack Dow<\/span><\/a><span style=\"font-weight: 400;\">, CEO of travel start-up <\/span><a href=\"https:\/\/www.grapevine.travel\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Grapevine<\/span><\/a><span style=\"font-weight: 400;\">, who is on a mission to fix this. Jack has given up a high-flying career in investment, to bring us a powerful new social search tool, where you find unique travel recommendations and can pin high quality discoveries like a scrap book. Perhaps a lovechild between <\/span><a href=\"https:\/\/www.pinterest.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Pinterest<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.google.com\/maps\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Google Maps<\/span><\/a><span style=\"font-weight: 400;\">, it re-thinks travel search on the web to make <\/span><span style=\"font-weight: 400;\">planning more visual, with curated recommendations, and the whole search experience much more personal. <\/span><span style=\"font-weight: 400;\">The platform is ideal for <\/span><span style=\"font-weight: 400;\">discerning travellers rather than conventional tourists. It certainly saves you time. You can discover great location-based content, or click through to relevant blogs, videos, guides, and user to-do lists linked to your chosen destination, from music venues in Austin Texas, to finding hidden bars in downtown Sydney. When you come across things you like, save them for later. Add them to a to-do list. This makes the best recommendations much easier to check back in on to during your trip, when you need a quick win.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Grapevine\u2019s tech introduces personal profiles, planning tools, scrap-book features, and machine learning to the travel research problem, navigating you to hyper-relevant content, and matching opportunities; whether searching for a romantic weekend in Dublin, or organising dinner for friends in Soho. <\/span><span style=\"font-weight: 400;\">The secret sauce is linking social recommendations from your friends and wider network, and only connecting you to trusted sources.\u00a0There is no substitute for human curation, done through crowdsourcing, and augmented through machine learning. Harnessing personal networks and human recommendations is a completely new way to index and scan the web.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Booking a trip is unique and subjective to each user. Taste matters. Grapevine cross-pollinates, identifying people who enjoy similar tastes; if two matching profiles like a specific restaurant in Paris, for example, you are more likely to enjoy their food recommendations elsewhere. The crowd starts working for you, with relevance determined by soft and social signals, counter to mass popularity. Your profile is learning as you use it, so the quality of search results improves with time. Bringing humans back into the equation promises to deliver much more interesting results. Users further qualify results through tags, like \u2018romantic\u2019, \u2018hidden\u2019, \u2018family friendly\u2019, or \u2018foodie\u2019, which helps to eliminate noise \u2013 these important terms aren\u2019t often baked into good articles, so Google can\u2019t find the best content.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Grapevine\u2019s start-up story began in Sydney, with Jack struggling to find fun city recommendations, even though it is one of the most exciting destinations in the world. It didn\u2019t make sense. Search results were failing; a total time sink. Jack knew there must be ways to speed things up, and to get more meaningful results too. So he set about it as a moonlight project initially; collecting friends personal travel recommendations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It has evolved from bootstrapping this simple idea into a sophisticated tech business, now recommending the best places (for you) globally, to inspire and improve your travel experience. It\u2019s not all about celebrity Instagramers, or plastic influencers either. The users are real people with real insight into the different cities.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dow has recruited a top international team to help realise his vision, including the former CIO of <\/span><a href=\"https:\/\/www.hilton.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Hilton<\/span><\/a><span style=\"font-weight: 400;\">, the ex head of revenue from <\/span><a href=\"https:\/\/www.timeout.com\/london\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Time Out<\/span><\/a><span style=\"font-weight: 400;\">, a CTO in Tel Aviv, a Machine learning professor in Moldova, and developers in Uruguay.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To finance the start-up costs, he raised a <\/span><a href=\"https:\/\/seedlegals.com\/features\"><span style=\"font-weight: 400;\">pre-seed round<\/span><\/a><span style=\"font-weight: 400;\"> of \u00a3200k for the early product, then a \u00a3170k \u2018<\/span><a href=\"https:\/\/seedlegals.com\/instant-investment\"><span style=\"font-weight: 400;\">Instant Investment<\/span><\/a><span style=\"font-weight: 400;\">\u2019 round to top this up, managing the whole legal process online, including <\/span><a href=\"https:\/\/seedlegals.com\/features\"><span style=\"font-weight: 400;\">SEIS approval<\/span><\/a><span style=\"font-weight: 400;\">. Given his investment background, he was well versed in term sheets and the legal jargon, having previously negotiated contracts involving hundreds of millions in value. SeedLegals was a different experience altogether.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cI was blown away by the term sheets and the simplicity of SeedLegals. It was all laid out very well. Options were so easy to understand, and I could easily onboard new investors, and get them to sign [the deal] online.\u201d <\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">The term sheets flow through to the Articles, to the Shareholder Agreement, then on to finalised filings with Companies House \u2013 all of this can now be done without the need to engage a lawyer, given the repetitive nature and common needs of start-ups doing investment deals. Acting as an enabling platform for thousands of start-ups, the system is designed to get you through the journey as efficiently as possible.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cCost wise it is incredibly good value, and as a result, I\u2019ve recommended it to a lot of other entrepreneurs. I\u2019m a big fan. SeedLegals gives you a clear process to manage the transaction. On top of this, we\u2019ve used it for our <\/span><a href=\"https:\/\/seedlegals.com\/features\"><span style=\"font-weight: 400;\">Advisor Agreements and our Employment Contracts<\/span><\/a><span style=\"font-weight: 400;\"> \u2013 with next to no push back from anyone.\u201d<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">As well as walking Founders through each step online, Jack comments, <\/span><span style=\"font-weight: 400;\">\u201cthey are always there and able to answer your if needed\u201d \u2013 via instant chat, email or phone. \u201cIn fact, their responses to [my] ad hoc questions were brilliant.\u201d<\/span><span style=\"font-weight: 400;\"> Grapevine <\/span><span style=\"font-weight: 400;\">is once again fundraising now, with all of the documents conveniently housed online in one place, and synchronised as new terms are added round-by-round. His team and investors can access their documents from around the world too, which helps when spread across multiple different continents.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google is overwhelmingly noisy when it comes to travel recommendations; it really has no sense of taste at all. One size does not fit all, especially when it comes to travel. Researching for a city break, you are most likely to come across hotel booking sites and cliched visitor attractions, while all the good stuff [&hellip;]<\/p>\n","protected":false},"featured_media":11410,"template":"","customer-industry":[],"customer-amount-raised":[],"customers_featured":[],"class_list":["post-16696","customers","type-customers","status-publish","has-post-thumbnail","hentry"],"acf":{"person":{"photo":1517,"name":"Jack Dow","company":"Grapevine","job_role":"CEO","logo":2397},"hero_image":false,"post_content":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grapevine: The Travel App for Discerning Voyagers | SeedLegals<\/title>\n<meta name=\"description\" content=\"Jack Dow&#039;s app Grapevine has made it easier than every for travellers to discover new countries, read his story here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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